Blue Ocean Strategy with Harvard Business Review Classic Articles “Blue Ocean Leadership” and “Red Ocean Traps” (3 Books) – – Ren ee A. Mauborgne

Chart a path to creating uncontested market space and winning the future. This collection of work by globally preeminent management thinkers W. Chan K…

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Blue Ocean Strategy- Expanded Edition How to Create Uncontested Market Space and Make the Competition Irrelevant – – Ren ee A. Mauborgne

The global phenomenon that has sold 3.6 million copies, is published in a record-breaking 44 languages and is a bestseller across five continents-now …

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