New Business Shows Power of Having a Really Specific Target Market (Watch)

post-img

Read More

When starting a business, it’s important to have a specific target market in mind. Some businesses target large groups like millennials or women. But others get even more specific. The Value of a Specific Target Market Take the case of ExpressionMed. The company, founded by 19-year-old Meghan Sharkus, makes only one type of product — …